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  • Augusto Cantele, Pugliese wine pioneer

    augusto cantele

    Above, from left: Domenico Cantele, Kym Milne, and Augusto Cantele in 1999.

    The story of Cantele founder Giovanni Battista Cantele’s “reverse” post-war immigration has been told many times.

    In an era when most southern Italians were heading north to find work in the factories of Milan and Turin, Giovanni Battista headed from Imola in Romagna to Lecce in Puglia. He had traveled there many times to broker the sale of grapes to be sent to the north. And while many of his contemporaries continued to operate in the north, traveling south as necessary, Giovanni Battista set up shop in Lecce where he worked directly with growers whose grapes were used to obtain darker color and higher alcohol levels in the cooler climate of the north, where — in a time before climate change — winemakers struggled to quench the thirst of Italy’s emerging middle class.
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